About Us

An accredited training academy empowering the future.

Our mission

Learning that opens doors

We believe high-quality digital training is the fastest way to empower the Saudi workforce and close market-skill gaps. Every course is designed with accredited instructors and delivered in authentic Arabic, built for the Saudi context.

Our values

Four rules we build everything on

Accreditation first

Every programme is built around the recognition standards of TVTC, NELC, and the Ministry of Education — no shortcuts, no unverifiable certificates.

Authentically Arabic

Course content is written and delivered in natural Arabic by Saudi educators, with full English translation as a secondary rail — never the other way round.

Lifetime of access

Once enrolled, the content and its future updates are yours — because mastery is a decade-long relationship, not a 30-day trial.

Vision 2030 aligned

Every track maps to a skill the Kingdom is investing in — from AI and coding to corporate readiness and the creative economy.

Our vision

Graduate a Saudi generation ready for the knowledge economy

Kanaf is not just a course platform — it is an education system that walks with each learner from picking a track, through hands-on mastery, all the way to employment or freelance work.

Learners by 2030 goal: 18k+
Courses in the pipeline: 120+
Placement rate target: 95%

Leadership

The team behind Kanaf

A small, focused founding team, expanding each intake cycle. More members coming soon.

Amir Shaheen

Founder & Head of Platform

Leads product, engineering, and accreditation strategy. Former CTO in the Saudi edtech sector.

Head of Academics

Academics & Accreditation

Owns the TVTC / NELC alignment, instructor onboarding, and course quality standards.

Head of Learner Success

Student Support & Placement

Runs learner coaching, exam-prep support, and corporate placement partnerships.